Brand & Business Identity

Wishlist Share
Share Course
Page Link
Share On Social Media

About Course

Naming, Logo, Domain, Legal Disclaimers, Impressum, Data Privacy

Building a strong brand and a professional business identity is key to establishing trust and credibility in the marketplace. This module will walk you through the essential steps of creating a unique brand identity for your business in Germany, from choosing the right name to ensuring legal compliance with required disclaimers and privacy laws.

You will learn how to develop a business name that resonates with your target audience and is legally protected, design a logo that reflects your brand values, and secure a domain for your online presence. Additionally, we’ll dive into legal requirements like the Impressum (mandatory company information for websites) and data privacy laws, which are crucial for online businesses in Germany.

By the end of this workshop, you will have the tools to create a brand identity that stands out, is legally compliant, and builds trust with your customers, both online and offline.

 

Show More

What Will You Learn?

  • Naming your business: How to choose a memorable and legally available name
  • Logo design: Elements of a strong logo and where to get it created
  • Domain acquisition: How to pick and register a domain that fits your business
  • Legal disclaimers & Impressum: What must be included on your website to stay compliant
  • Data privacy (DSGVO): Understanding GDPR requirements and how they affect your business online

Want to receive push notifications for all major on-site activities?